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Pacquiao Times Square Screen live!

Pacquiao Training Live on 7-Stories Tall Times Square Screen




Wow another creative  Marketing Strategy by Top Rank to promote the Manny Pacquiao, Juan Manuel Marquez fight. 

TOP RANK BREAKS NEW GROUND BY PRESENTING BEHIND-THE-SCENES ONE-HOUR LIVE STREAM OF MANNY PACQUIAO TRAINING SESSION LIVE SIMULCAST ON NASDAQ SEVEN-STORIES TALL TIMES SQUARE SCREEN

Friday, November 30 5:30 P.M. ET / 2:30 P.M. PT LAS VEGAS, NEV. (November 29, 2012)

Top Rank will debut its latest fan-oriented innovation -- “Just Watch” -- a one-hour live stream of Fighter of the Decade Manny Pacquiao training session, Tomorrow! Friday, November 30, beginning at 5:30 p.m. ET / 2:30 p.m. PT. Streamed live on TopRank.com, InsideHBOBoxing.com and other major sports, boxing and entertainment websites, “Just Watch” will also be simulcast in Times Square on the NASDAQ building screen, which is seven stories tall, encompassing a quarter-acre of screen space. Produced by Top Rank, in association with MLB Advanced Media (MLBAM), in full HD and utilizing a unique five-camera system, “Just Watch” will show all the action throughout the famous Wild Card Boxing Club of an actual training session between eight-division world champion Pacquiao and his Hall of Fame trainer Freddie Roach as they prepare for Pacquiao’s epic fourth battle against four-division world champion and Méxican icon Juan Manuel Márquez which will take place next week.

Hosted by Top Rank’s Crystina Poncher, the live stream, will give fans an unprecedented view of Pacquiao’s training session in live time.

'We wanted to give boxing fans a front row seat to what training camp for a big fight is like just days away from walking into the ring,” said Todd duBoef, president of Top Rank. “This has never been done before and if we were going to present it on one of the biggest stages – Friday rush hour in Times Square – it only made sense to do it with boxing’s biggest star, Manny Pacquiao.”

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